Deep. A hot drink and a hot topic — safety
A sticker on a cup: a small reminder of great responsibility, this is how the employees of the Glubokoe District Department for Emergency Situations view it. During a large-scale information campaign among the population about the effectiveness of using autonomous fire alarms (AFA), the coffee shop "Tata Coffee" will "decorate" cups with hot drinks with preventive information about the importance of using an autonomous fire alarm.
Now, your usual coffee can be obtained not only with an invigorating aroma but also with useful information. Bright stickers have appeared on disposable cups: an alarm will save the family from a fire. The idea is simple: a person takes coffee to go, and along with it, they receive an important reminder.
"It's great that everyone can have coffee or tea with the taste of safety. It's not just coffee, it's coffee with care," says Anna, the first participant of the campaign.
After all, students, employees of organizations and enterprises, drivers, and mothers with strollers take coffee. Each person holds a small reminder in their hands.
“We aim to convey important rules in a simple and accessible way. A coffee cup is a familiar element of urban life, which now helps to ensure safety during the information campaign,” says Daria Zaikovskaya, inspector of the propaganda and public relations sector.
A cup with preventive information will remind about the importance of using fire alarms. After all, they have long become elements of safety culture.
A fire alarm will make a home more protected and a family calmer. In conditions where fires often start suddenly and imperceptibly, an alarm becomes a reliable "guard" that never sleeps.